Covering all things Sales, Marketing, Product management and Going global. Content taken directly from our jams and delivered in bite sized learning chunks.
Building a business is hard, building a global business is even harder Sales is the life blood of business at all stages. The best product and technology is of no value unless it can be meaningfully connected to consumers.
In the 5 years we have been operating we have been approached by many entrepreneurs and organisations looking to enter the US market – most do not get out of the starting blocks. Our mission is to get more Kiwi entrepreneurs and their teams into the race. This programme is designed as a starting point for thinking about some of these key requirements around the critical areas of Sales, Marketing/Demand Generation and Product Management.
We want to provide our community with a concise summary of what we have observed and some recommendations supported by interviews and presentations from companies and entrepreneurs dealing with these issues so that they can learn faster and focus on the more important elements to their business.
There are three key areas that we will cover over the day.
Sales – a broad approach to the topic but focused from an overall perspective of the importance of not just sales strategy in the go to market sense but the ability to “sell” your proposition.
Demand Generation / Product Management – an overview of the importance of building funnel and ensuring focus on product / market fit
Please register your interest in one of the below sessions.
SPECIAL THANKS TO OUR SPONSORS
CHECK OUT OUR VIDEO TO FIND OUT MORE!
We look forward to seeing you back in New Zealand in October!
Sian & the Kiwi Landing Pad team
Editor’s Note: post originally appeared on the Kiwi Landing Pad blog, visit here.
An event series and online resource dedicated to supporting the New Zealand ecosystems development in Sales, Marketing and Product Management.